Introducing South Africa’s first
ONLINE
MOOD BOARD tool
Get your products seen, known, loved and selling!
What is Design Central?
A curated networking hub and sourcing platform which people can use to create beautiful homes, by using our mood board tool. The mood board tool gives homeowners, interior designers, decorators and stylists access to beautiful South African products that they can mix and match to style with ease.
Research & How To
The mood board tool assists people to choose the right style, furniture, decor or fabrics, encouraging an informed sale.
Community
Be part of a community of talented designers and partners. Showcase your products alongside top African talent.
Identity
Your products are a celebration of your brand. Your unique profile is set up to link directly back to your website or online store.
Innovative
Design Central offers innovative ways to engage clients with mood board tools and product browser.
Interactive
Attract customers and make sales in an interactive manner. Mood board tools are a popular way to promote your products without being salesy.
Visual
We help clients visualise your products in their spaces and designs.
Generating New Ideas. seen. known. loved. sold.
Our mood board tool is fun and interactive. You can bring your product into more homes, leveraging the power of the digital marketplace.
Why we are different
Design Central isn’t another eCommerce site but an interactive mood board tool.
A step up from window shopping, this tool encourages engagement, promotes your products with visualisation and assists in completing an informed sale.
whats the deal?
Design Central offers a sliding scale of product uploads with monthly and annual memberships. Choose the package that’s right for your organisation. You can also start for free and upload up to 8 products.
Contact us for a discovery call or use the buttons to choose your monthly membership.
meet the founder
Evette Annandale – Professional Interior Designer
It’s her fondness of South African design and the pride she takes in being part of this industry that sparked the idea and passion to showcase South African products as she sees them: Quality crafted items to be appreciated, adored and celebrated in spaces for years to come.
Design Central is the result of years of research and collaboration with development teams and strategists to ensure you get the best experience by partnering with us.
Our hope, to promote South African talent in an engaging way, while creating breathtaking homes – one mood board at a time.
WHAT YOU GET…
You will enjoy a membership that showcases your products to the South African market – both end users and industry professionals.
A directory listing with your website and contact details.
Clients can buy directly from you! No expensive commissions or hidden fees.
Shopping Lists
Mood Boards
Design Central is for you if you:
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Want to see your products on more mood boards and shopping lists.
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Want to sell your products without hard selling.
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Are tired of constantly finding new ways to market your products.
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See the power in a connected community, leveraging the benefits of a focused market.
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Celebrate the beauty of local design.
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Want to be associated with great brands and establish yourself as an elite SA supplier.
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Want to add additional streams of lead generation to boost sales.



